King Benjamin

And moreover, I would desire that ye should consider on the blessed and happy state of those that keep the commandments of God. For behold, they are blessed in all things, both temporal and spiritual; and if they hold out faithful to the end they are received into heaven, that thereby they may dwell with God in a state of never-ending happiness. O remember, remember that these things are true; for the Lord God hath spoken it.

-Mosiah 2:41

this has always been an incredibly powerful scripure to me; thats probably becuase its plain and simple and easy to understand ;) but i love that is simply says, if you keep the commandments, you will be eternally happy and i just love being happy :) sounds worth it to me! also, I think King Benjamin is one of the coolest scripture guys ever! and he told this to his people from the top of his tower...